Psyonix's Rocket League launched on July 7, 2015, as a free title for PlayStation Plus subscribers, revolutionizing the marketing approach in the gaming industry. Despite the developer's limited budget for marketing, this strategy aimed to ensure visibility and player engagement. This followed years of development since the original game, Supersonic Acrobatic Rocket-Powered Battle-Cars, which laid the groundwork but lacked commercial success. Rocket League refined gameplay elements, making it accessible and appealing to a broad audience, resulting in significant popularity and impact within the gaming community.
Psyonix's decision to launch Rocket League as a free game for PlayStation Plus subscribers was a game-changing marketing strategy due to their limited budget, yet it proved successful.
The development of Rocket League started in 2013, refining aspects from its predecessor, Supersonic Acrobatic Rocket-Powered Battle-Cars, to offer a more polished gaming experience.
Collection
[
|
...
]