"Siminoff had asked the Sharks for a $700,000 investment for a 10% stake in his company, valuing it at $7 million. He marketed it as a caller ID for your doorbell and said during his pitch the company had done about $1 million in business with each unit priced at $199 during its first nine months. Several Sharks, however, doubted Siminoff's product could do enough or they could offer enough value to his company."
"Siminoff left empty-handed that day. But just five years after Siminoff's Shark Tank appearance, he sold his company, which had been renamed Ring in 2014, to Amazon for $1 billion. More than 10 million people now have a Ring doorbell, according to a 2023 stat cited by Politico."
"Siminoff took a brief hiatus from Ring after leaving Amazon in 2023, then returned in April 2025 to oversee the business again. More recently, his return has coincided with a new chapter for Ring, as the company leans harder into AI-powered neighborhood security."
Jamie Siminoff pitched his doorbell security product, originally called Doorbot, on Shark Tank in 2013, seeking $700,000 for 10% equity. Despite generating $1 million in revenue during its first nine months, the Sharks expressed doubts about market potential and declined to invest. Siminoff rejected Kevin O'Leary's offer and left without a deal. Five years later, after rebranding as Ring in 2014, Siminoff sold the company to Amazon for $1 billion. The product gained widespread adoption, reaching over 10 million users by 2023. Siminoff left Amazon in 2023, returned in April 2025, and is now steering Ring toward AI-powered neighborhood security initiatives.
Read at Fortune
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