Designers often create portfolios based on re-design projects of popular apps, but hiring managers seek deeper insights and rationale behind those decisions, which can be overlooked.
A junior designer’s portfolio showcased a complete revamp of Instagram, highlighting significant design changes; however, the rationale for those changes was not effectively articulated.
While re-designing popular apps can be engaging, designers must ensure their portfolios demonstrate critical thinking and problem-solving skills to impress prospective employers.
When submitting portfolio projects, junior designers should prepare to discuss not just the visual changes, but also the user impact and design reasoning behind their decisions.
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