Why Mastering Digital Experience Testing is Crucial for Modern Business Success | Entrepreneur
Briefly

67% of consumers cite bad experiences as a reason for churn, emphasizing the importance of a highest-in-class digital experience to prevent failure.
Digital Experience Testing (DXT) before release can ensure fast loading, seamless UI, and improved conversion rates, leading to significant business benefits and a high return on investment.
Performing DXT early in the SDLC can save time and money by identifying and fixing issues like bugs, errors, and performance problems before launch, ultimately maintaining brand reputation.
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