Why copy and content should come before UX design - LogRocket Blog
Briefly

A website's primary goal is to communicate a message or offer value to a user, making the effectiveness of its design directly tied to content quality.
Writing copy for a predesigned website is like picking a wrong-sized outfit and struggling to make it fit, emphasizing the need for a content-first approach.
While aesthetics can attract a user, it’s the website’s content that determines if they stay. High-quality content encourages users to return.
A content-first approach ensures that design and content fit together, highlighting that prioritizing content doesn't mean neglecting the design.
Read at LogRocket Blog
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