The European Union's Accessibility Act (EAA), effective June 28, 2025, will have a significant impact on U.S. companies engaging with European customers. Non-compliance could lead to heavy penalties and reputational damage. With over 1.3 billion people living with disabilities worldwide, the legislation offers businesses a vast market opportunity for accessible services. Companies must ensure their digital offerings meet the EAA's stringent accessibility standards, involving audits, and implementing user-friendly designs. As over 30% of international U.S. travelers come from Europe, sectors, including hospitality, must prioritize these standards to cater to their clientele effectively.
On June 28, 2025, the European Union's Accessibility Act will come into effect, compelling U.S. companies to adapt or face serious penalties.
With 1.3 billion people living with disabilities, the EAA presents a significant market opportunity for businesses that embrace accessibility.
U.S. firms dealing with European customers must ensure compliance with stringent accessibility standards or risk revenue loss and reputational harm.
Steps include assessing current digital offerings and implementing accessible design principles, as most websites today still have glaring accessibility failures.
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