Returning to Milan Design Week after a decade, Dutch artists Lonneke Gordijn and Ralph Nauta present Drift Us—an innovative kinetic installation in collaboration with Audi. Located in the courtyard of Portrait Milano Hotel, the artwork consists of swaying bulbs that are responsive to visitors, simulating the movement of grass in the wind. The design embodies a careful balance between synthetic technology and natural aesthetics, utilizing custom-built elements such as motors and sensors, with unique textiles developed over two years. This immersive experience explores the intersection of nature and technology through both art and engineering, highlighting DRIFT's distinctive approach to creative fabrication.
The immersive installation Drift Us transforms the Milan Design Week experience, merging technology and nature into a responsive kinetic landscape that reacts to movement.
This luminous installation plays with the notion of balance, featuring weak points within the bulbs that respond to the visitors, creating a dynamic and engaging space.
Everything in Drift Us is custom engineered, from the robotics to the textiles, emphasizing DRIFT's commitment to innovation and the integration of natural forms with technological advancement.
DRIFT's work exemplifies how artificial and natural experiences can intersect, showcasing a dynamic choreography of movement that shifts with the viewers' interactions in the installation.
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