Mig Reyes of Duolingo announced a shift from 'UX' to 'Product Experience' which reignited discussions on design terminology. The author argues that despite the new label, core tasks and user focus remain constant. The key issue lies in the confusion surrounding diverse terms like UI, UX, and CX, which can hinder newcomers. The author is skeptical that any clear consensus on definitions will be reached, as the industry tends to resist agreed-upon terminology despite the need for clarity.
Let's say that you're a PX designer now, or that your team's called the PX team now. Nothing's changed. You're still building the same product, for the same users/customers...
Great products were built before and great products will be built again, regardless of whether we're calling it PX design, UX design, or whatever else.
The problem is that 'PX design' is out there now, among many other terms that people don't agree on or fully understand.
Even if we were to clearly define PX design today, the chances of the industry accepting this definition, by my estimation, are approximately zero.
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