Identifying your target audience is a critical step that should never be skipped. Without this, your project is at risk of failure even before it starts.
Your audience is the fundamental factor that defines everything else, from technology stack to product features. When you know who is going to use your product and how they will use it, you can optimize it accordingly.
Without understanding your audience, you are facing all imaginable risks: from technical setbacks to developing something that sees little demand.
Start by analyzing competitors. Look at their audience, their social media, the blogs, and forums where their products are discussed.
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