Many successful products challenge traditional UX design rules, leading to better user engagement. While principles like Hick's Law advocate for simplicity in choices, platforms like Amazon show that providing vast options can keep users engaged. Similarly, Instagram’s infinite scrolling creates an engaging experience despite disregarding the fold, and Spotify’s non-traditional layout enhances exploration over symmetry. These examples suggest that breaking UX norms can yield innovative user experiences, indicating that the established rulebook may need to be reconsidered in the face of successful applications.
Amazon's vast array of choices defies Hick's Law, demonstrating that overwhelming users with options can actually enhance user engagement and satisfaction.
Instagram's infinite scrolling disregards traditional UX principles, yet it keeps users engaged longer, illustrating that sometimes breaking the rules yields positive outcomes.
Spotify's unconventional layout breaks grid conventions, yet it effectively caters to exploratory user behavior, suggesting that adherence to symmetry isn’t always necessary for success.
The success of these platforms shows that innovative approaches to user experience can thrive even when they contradict established best practices.
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