"Fox News senior political analyst Brit Hume was unmoved by Hilton's statement that its hotels are welcoming places for all after one of its Minnesota properties canceled reservations for ICE and DHS agents. Hilton will have to do more than this to keep this episode from being a public relations disaster for the company and its brands, Hume posted on X on Monday."
"Hilton said the hotel that canceled the ICE reservations is independently owned and operated and that the move did not reflect the company's values. We are investigating this matter with this individual hotel, and can confirm that Hilton works with governments, law enforcement, and community leaders around the world to ensure our properties are open and inviting to everyone, the statement added."
"We have noticed an influx of GOV reservations made today that have been for DHS, and we are not allowing any ICE or immigration agents to stay at our property, the hotel email said. if you are with DHS or immigration, let us know as we will have to cancel your reservation. The email added a suggestion: agents should let their coworkers know it was not allowing any officers to stay at the hotel."
A Hilton-branded, independently owned Minnesota property canceled reservations for ICE and DHS agents and informed colleagues to warn others. DHS publicly condemned the hotel’s decision and shared screenshots of canceled reservations. Hilton stated the property is independently owned, does not reflect company values, and that the company is investigating while working with governments and law enforcement to keep properties welcoming. Fox News analyst Brit Hume said Hilton's corporate statement will not be enough to prevent reputational damage. The hotel chain’s stock fell about 2.5% amid the controversy, echoing past brand backlash incidents tied to social issues.
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