Ongoing trade wars have generated significant uncertainty and confusion, influencing both corporate and public discourse. The fluctuation of tariffs and aggressive economic rhetoric exacerbates market turmoil, creating a complex environment for businesses. Despite the potential for resolution, companies must prepare for an enduring shift in the global commercial landscape. The competitive dynamics are increasingly dictated by national industrial policies, marking a new structural reality that will influence business strategies and operations moving forward.
The ongoing trade war has dominated conversations in boardrooms and newsrooms. On-again, off-again tariffs and economically bellicose statements have led to uncertainty, confusion, and even fear.
Amid the market turmoil and operational confusion of the last few months, it's possible to lose sight of a profound underlying change of which these are a manifestation.
Businesses will have to face a new structural reality: Global commerce has entered an era where competition is directly—and profoundly—shaped by government industrial policy.
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