Tesla CEO Elon Musk's increasing political entanglements appear to be affecting the company's sales negatively. Following a controversial endorsement of Musk by President Trump, who announced he was purchasing a Tesla for his staff, the automaker has faced severe declines in registrations across key markets, notably a 76% drop in Germany. Criticism of Musk's connections with far-right parties and political figures has resulted in consumer backlash, leading to reduced Tesla sales, especially in California where registrations have continued to decline for multiple quarters.
Consumers appear to be steering clear of Musk's EV brand amid accusations of political interference and a too-cozy relationship with Trump.
In Germany, where Musk endorsed the far-right Alternative for Germany party, Tesla registrations fell 76% in February compared to the previous year.
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