Honda and Nissan are pursuing a merger to better compete in a transformative automotive industry facing challenges from Chinese automakers and the shift to electrification.
The emergence of competitors like BYD and Nio has rapidly eroded market share for traditional automakers in China, prompting urgent consolidation among companies like Honda and Nissan.
As global automakers adapt to the growing influence of Chinese companies in both domestic and international markets, we may witness a series of mergers and acquisitions in the coming years.
Industry expert Sam Abuelsamid warns that brands lacking sufficient scale may no longer exist in the market in five to ten years, stressing the urgency of the situation.
#automotive-industry #mergers-and-acquisitions #electric-vehicles #chinese-automakers #market-competition
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