"A review of ticket prices at Walt Disney Co. ( NYSE: DIS) parks shows that some have increased by 100% in the past decade. The new study looked at ten Disney locations. The data covered three tiers of ticket prices: high, average, and low. The period covered was from 2015 to 2025. FinanceBuzz conducted the study, which focused on single-day ticket prices."
"Disney accounted for the first six of the top ten theme park price increases across all major theme parks in the United States. Other major parks were Universal Studios Florida, Universal's Islands of Adventure, Universal Studios Hollywood, Six Flags Great America, and Six Flags Great Adventure High-priced tickets reflect a demand-based pricing model, which increases costs for peak dates and popular parks."
FinanceBuzz analyzed single-day ticket prices at ten Disney parks from 2015–2025 across high, average, and low tiers. The sample included Walt Disney World Resort's four theme parks and two water parks, plus Disneyland Resort's two theme parks. Average single-day ticket prices rose 79% over the decade; high-tier prices rose 100% and low-tier prices rose 43%. High-tier increases of 100% or more occurred at EPCOT, Disneyland, and Disney California Adventure Park. Disney accounted for six of the top ten U.S. theme park price increases. High-tier pricing reflects a demand-based model that raises costs on peak dates. The Parks and Experiences unit reported $9.1 billion revenue and $2.5 billion operating income this quarter.
Read at 24/7 Wall St.
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