Vice President Kamala Harris's campaign expenditures reached a staggering $1.5 billion over 15 weeks, raising questions about spending efficacy despite substantial financial resources.
Despite significant funding, Harris became the first Democratic candidate to lose the national popular vote in 20 years, prompting analysis of campaign spending strategies.
The campaign's lavish spending averaged about $100 million per week, with substantial investments in advertising, celebrity events, and manpower prompting internal Democratic scrutiny.
The principal cost category was advertising, with nearly $600 million spent by the end of the election, raising concerns about post-election financial sustainability.
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