As Kemi Badenoch approaches 100 days as leader of the Conservative party, assessments of her performance vary. Many believe that after a significant election loss, no immediate expectations exist, providing her time. However, concerns arise regarding her media engagement and party strategy against opposition, particularly against figures like Nigel Farage. Critics point out her avoidance of media appearances and fundraising activities, suggesting that her preference for strategic oversight neglects the necessary grassroots efforts required as opposition leader. As she tries to redefine her leadership style, internal disagreements persist about her approach and readiness to connect with voters.
Kemi absolutely hates doing media. She does not see it as an integral part of her job, one former adviser said.
With the best will in the world, voters don't know who Chris Philp is, and they don't care what he says.
Some senior Conservatives complain that Badenoch neglects other basics of her job, in particular the gruelling circuit of fundraising dinners and constituency events.
She wants to be an architect, but being leader of the opposition is 90% graft.
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