Labour's support has dramatically declined to below 30% following the loss of older voters, highlighting Keir Starmer's challenges in maintaining party unity and appeal.
The recent polling indicates Labour's popularity fell to 29%, down five points since the election, primarily due to an exodus of voters 55 and over.
Despite Labour's plummeting numbers, the Conservative Party remains stagnant in polling, only gaining one point, which reflects internal uncertainty about leadership.
Keir Starmer's leadership is further complicated by public dissatisfaction regarding financial policies, especially after the government proposed considerable tax increases on capital gains.
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