Slate Auto, a Jeff Bezos-backed startup founded in 2022, is creating buzz with concept electric vehicles seen in California ahead of its launch event on April 24. These vehicles, designed for customization, include the 'Blank Slate' model priced around $25,000. The company emphasizes a personal touch with their tagline 'We Built It. You Make It.' Recently spotted versions include a two-door SUV-style pickup, showcasing the company's innovative approach to EV design and its significant funding backing of over $100 million.
People familiar with the company's internal discussions revealed that Slate Auto's strategy involves introducing customizable 'Transformer'-like electric vehicles, hinting at innovation in the EV market.
The company plans to sell its electric vehicles starting at $25,000, promoting personalization with the base model referred to as the 'Blank Slate,' underscoring their tagline, 'We Built It. You Make It.'
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