Aritzia Inc. is shifting its supply chain away from China due to significant tariffs imposed by the United States. The company plans to reduce its Chinese production from 25% to 20% for the upcoming season, aiming for a mid-single-digit percentage in the spring. CEO Jennifer Wong emphasized the importance of diversification and mentioned exploring partnerships in 12 other countries, including Vietnam and Cambodia. The tariffs have significantly impacted Aritzia's strategy as it aims to expand in the U.S. while managing costs in its intricate supply chain.
"We are taking the word diversification right down to the very epitome of what diversification means," said CEO Jennifer Wong.
Aritzia will cut its production in China from 25% to 20%, shifting towards partners in other countries like Vietnam and Cambodia.
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