Sydney Sweeney Addresses American Eagle Campaign Backlash: "I'm Against Divisiveness"
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Sydney Sweeney Addresses American Eagle Campaign Backlash: "I'm Against Divisiveness"
""I was honestly surprised by the reaction,""
""I did it because I love the jeans and love the brand. I don't support the views some people chose to connect to the campaign. Many have assigned motives and labels to me that just aren't true.""
""I'm against hate and divisiveness," she noted. "In the past, my stance has been to never respond to negative or positive press, but recently I have come to realize that my silence regarding this issue has only widened the divide, not closed it. So I hope this new year brings more focus on what connects us instead of what divides us.""
Sydney Sweeney responded to backlash over her appearance in an American Eagle campaign titled "Sydney Sweeney Has Great Jeans." She said she was surprised by the reaction and that she participated because she loves the jeans and the brand, rejecting motives and labels assigned to her. She emphasized that she leads with kindness, aims to bring people together, and opposes hate and divisiveness. She acknowledged that her previous silence widened the divide and expressed hope the new year will shift focus toward shared connections. The campaign's "jeans/genes" pun prompted criticism and political amplification after her party registration became public.
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