"The tournament averaged 9.8 million for the first three days, according to Nielsen, a 5% increase from last year."
"Thursday's opening round games across CBS, TBS, TNT and truTV averaged 9.8 million viewers, according to Nielsen, a 6% increase over last year."
"The primetime games averaged 12.5 million, making it the most-watched first-round window in NCAA Tournament history."
"Miami (Ohio's) 89-79 victory over SMU on Wednesday averaged 2.8 million, making the most-watched First Four game when they take place in Dayton, Ohio."
The NCAA Tournament has achieved its best start since 2011, averaging 9.8 million viewers for the first three days, a 5% increase from the previous year. The opening round games averaged 9.8 million viewers, with a 6% rise compared to last year. Primetime games reached an average of 12.5 million viewers, setting a record for the most-watched first-round window. The First Four games garnered 7.5 million viewers, with Miami (Ohio) vs. SMU being the most-watched First Four game at 2.8 million viewers.
Read at ESPN.com
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