"The idea of the Clips feed is that it can help you discover new things to watch in a mobile-friendly format. The company started testing a vertical video feed last year, saying at the time that 'we know that swiping through a vertical feed on social media apps is an easy way to browse video content.'"
"To start, the Clips feed will only feature shows and movies; down the line, Netflix says it will add clips from its growing library of podcasts and live events to the Clips feed."
"'Our vision is to make our mobile experience as entertaining as what you watch, delivering increasingly personalized, immersive experiences for any mood or moment,' chief product and technology officer Elizabeth Stone says in a statement. 'This is just the beginning.'"
Netflix is revamping its mobile app with a new feature called 'Clips,' a vertical video feed for discovering shows and movies. The app will now have tabs for Home, Clips, Search, and My Netflix. Users can scroll through clips similar to TikTok or Instagram Reels. Initially, the Clips feed will focus on shows and movies, with plans to include podcasts and live events later. The Home tab will also see changes, with the New & Hot section integrated into categories at the top.
Read at The Verge
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