"Zoom in: The new multi-year distribution agreement gives YouTube TV customers access to Disney's full suite of networks and stations, and makes the unlimited version of ESPN's new direct-to-consumer service available at no additional cost to YouTube TV subscribers. They also get access to a selection of live and on-demand programming from ESPN Unlimited within YouTube TV's app. Some Disney networks will be included in various genre-specific packages."
"The big picture: Disputes like the one between Disney and YouTube give digital pay-TV companies an opportunity to reshape distribution agreements in a way that better suits their business objectives. One holdup was whether Disney would allow YouTube TV to distribute its streaming content to subscribers within the Alphabet-owned platform. Disney, which is trying to build its own streaming services, had little incentive to do that, but has caved to some of those demands as a part of the new deal."
Consumer surveys indicated many subscribers would cancel YouTube TV if a blackout continued because most subscribe for live sports. The multi-year agreement gives YouTube TV access to Disney's full suite of networks and makes the unlimited version of ESPN's new direct-to-consumer service available at no extra cost. Subscribers also receive live and on-demand programming from ESPN Unlimited inside the YouTube TV app, and some Disney networks will appear in genre-specific packages. A Disney streaming bundle including Disney+ and Hulu will be offered within YouTube TV. One holdup had been whether Disney would allow distribution of its streaming content on the Alphabet-owned platform, and Disney agreed to some of those terms in the deal.
Read at Axios
Unable to calculate read time
Collection
[
|
...
]