"The tech industry is moving fast and breaking things again-and this time it is humanity's shared reality and control of our likeness before and after death-thanks to artificial intelligence image-generation platforms like OpenAI's Sora 2. The typical Sora video, made on OpenAI's app and spread onto TikTok, Instagram, X, and Facebook, is designed to be amusing enough for you to click and share. It could be Queen Elizabeth II rapping or something more ordinary and believable."
"The nonprofit Public Citizen is now demanding OpenAI withdraw Sora 2 from the public, writing in a Tuesday letter to the company and CEO Sam Altman that the app's hasty release so that it could launch ahead of competitors shows a "consistent and dangerous pattern of OpenAI rushing to market with a product that is either inherently unsafe or lacking in needed guardrails.""
"But a growing chorus of advocacy groups, academics, and experts is raising alarms about the dangers of letting people create AI videos on just about anything they can type into a prompt, leading to the proliferation of nonconsensual images and realistic deepfakes in a sea of less harmful "AI slop." OpenAI has cracked down on AI creations of public figures-among them, Michael Jackson, Martin Luther King Jr., and Mister Rogers-doing outlandish things, but only after an outcry from family estates and an actors' union."
AI image-generation platform Sora 2 produces short, shareable videos that mimic doorbell camera footage, public figures, and uncanny scenes for viral appeal. The videos proliferate across TikTok, Instagram, X, and Facebook, blending harmless entertainment with realistic deepfakes and nonconsensual images. Advocacy groups, academics, and experts warn of threats to individuals' likeness rights and to democratic stability as deepfakes become normalized. OpenAI limited some uses involving public figures only after pressure from family estates and an actors' union. Public Citizen demanded removal of Sora 2, asserting the product was rushed to market and lacks essential safety guardrails. OpenAI did not immediately respond.
Read at Fast Company
Unable to calculate read time
Collection
[
|
...
]