At Samsung Unpacked 2025, the company announced a significant update to the Galaxy S25 line, featuring easier access to Google Gemini through the side button. This move highlights Samsung's commitment to mobile AI, especially as they shift away from Bixby after its lackluster performance. The S25 leverages the powerful Snapdragon 8 Elite chip, enabling advanced AI features and cross-app functionality with Google and Samsung applications. While Samsung pivots towards Gemini, Bixby will still persist in its ecosystem of home appliances, showing a dual approach to smart assistance.
The focus on mobile AI at Samsung Unpacked 2025 signifies a strategic shift towards integrating Google Gemini into their devices, enhancing usability.
Samsung's Galaxy S25 will feature easier access to Google Gemini via a redesigned side button, reflecting the company's pivot from Bixby to advanced AI capabilities.
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