The Justice Department alleges that Google has abused its monopoly power over the online ad market, leading to higher prices for advertisers and harming publishers.
The conduct, as per the Justice Department's complaint, has detrimental effects on publishers, resulting in less revenue from advertisements and limiting free internet content for users.
Google's representatives argue that the company's practices are legal and that they enjoy competitive advantages because their ad tech services are simply effective and economical.
The trial could impact major news organizations significantly because a ruling against Google may bolster their financial conditions by leveling the advertising field.
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