Daily Search Forum Recap: October 8, 2024
Briefly

Google has introduced new features in its Ads platform, including a negative keywords tab in the keyword planner tool, enhancing the management of keywords for advertisers.
Despite speculation, Google spokesperson John Mueller stated that he does not anticipate a core algorithm update following his keynote address, contradicting previous expectations after similar events.
The recent competitor ads being displayed above local listings, particularly above reviews, raises concerns about the visibility and accessibility of local businesses on Google.
The announcement of a creator summit, which is invite-only, indicates Google's ongoing focus on engaging content creators, suggesting future changes to its platform to accommodate this demographic.
Read at Search Engine Roundtable
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