At the iPhone 16 event, Apple announced its new "Visual Intelligence" search feature that directly leverages its partnership with Google, expanding user access to visual search.
The Camera Control button on the iPhone 16 not only enhances photography but also integrates with Google's search to provide visual intelligence, bridging traditional search methods.
Through the Visual Intelligence feature, users can interact with their surrounding environment, retrieving instant information, akin to existing tools like Google Lens.
Apple showcased how Visual Intelligence allows users to access third-party services seamlessly, demonstrating a significant shift in mobile search experience with the iPhone 16.
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