Amazon Enters Chatbot Fray With Shopping Tool
Briefly

Amazon has introduced Rufus, an AI personal shopping assistant chatbot in its mobile app. Customers can ask Rufus product questions directly in the search bar and receive responses in a conversational tone.
Customers can ask the tool, Rufus, product questions directly in the search bar of the company's mobile app, Amazon said in a blog post. The A.I. will then provide answers in a conversational tone.
The introduction of Rufus is Amazon's attempt to catch up with other tech giants such as Microsoft and Google who have already released chatbots and AI tools for their search engines. Rufus is trained on Amazon's extensive product catalog and customer reviews.
Amazon entered the consumer chatbot fray on Thursday, announcing a new artificial intelligence personal shopping assistant as the company races to catch up with other tech giants.
Read at www.nytimes.com
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Amazon Enters #Chatbot Fray

With Shopping Tool

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