Amazon digital ad revenue up 20% in 2nd quarter | MarTech
Briefly

Amazon's digital advertising revenue in the second quarter of 2024 reached $12.77 billion, up 20% year-over-year. Despite this growth, analysts were disappointed as they were expecting sales of $13 billion.
Amazon's advertising growth rate slowed down from 24% in the first quarter to 20% in Q2, marking the first time since the start of 2023 that the ad growth was less than 22%.
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