Aadit Palicha, Zepto co-founder, revealed that the startup expects 150% growth within a year, driven by the explosive quick-commerce market in India, which continues to gain momentum.
In a market comparison, Palicha noted that Zepto's annualized sales run rate has surpassed $1.5 billion, projecting it will exceed $3.5 billion if the expected growth rate holds.
The rapid growth in quick commerce, which surpassed 100% annually for the last three years, contrasts sharply with the 11%-12% growth of the broader e-commerce market in India.
Analysts like Rahul Malhotra suggest quick commerce will capture 40-50% of e-commerce in select categories over the next few years, indicating a significant shift in consumer buying habits.
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