Zara will introduce a service for selling, repairing, or donating secondhand clothes in the U.S. by the end of October to reduce waste.
Inditex’s 'Pre-Owned' platform has been active in 16 European countries and is part of their sustainability strategy to mitigate raw material consumption.
Zara plans to expand its online platform 'Pre-Owned' globally by 2025, emphasizing its commitment to sustainability and reducing waste in the fashion industry.
In addition to the resale platform, Zara will be launching live shopping shows in multiple markets to enhance customer engagement, following successful shows in China.
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