When a YouTuber hits 500,000 subscribers, things change significantly. This milestone often leads to disproportionate growth in earnings, even though most creators are smaller.
YouTube is launching 'Hype,' a new promotional system designed for smaller channels, allowing viewers to recommend videos they love and help creators gain visibility.
YouTube's focus has shifted towards building communities and enhancing viewer involvement. Research indicated users want more influence in the creative process and conversations.
Fans expressed a desire to play a more active role in supporting their favorite creators, enjoying the excitement of being early adopters.
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