What CEOs got wrong about Trump-and how they can make it right
Briefly

In the aftermath of the election, CEOs who fervently supported Donald Trump have begun to recognize the pitfalls of their endorsements. This group failed to foresee the risks associated with aligning with a controversial figure and misjudged the political climate. The article posits that loyalty is not reciprocated, using Meta CEO Mark Zuckerberg's experiences as a prime example. By appeasing Trump, Zuckerberg faced backlash instead of alliance, illuminating the imprudent nature of this corporate strategy in navigating a complex political landscape.
Mark Zuckerberg shut down fact checking on Facebook, allowed attacks against trans people and immigrants, and ultimately paid $25 million to settle a lawsuit related to Trump.
Publicly aligning with a divisive president like Trump was not only poor politics but also detrimental business as it led to backlash rather than support.
Read at Fast Company
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