In 2024, UWM originated over $137.8 billion in loans, reflecting a 28% increase year-over-year, significantly outpacing rivals like Pennymac and Rocket Mortgage. CEO Ishbia stated their growth is organic, focusing on internal expansion rather than acquisitions. UWM is enhancing operational capacity and heads for increased staffing, expanding its workforce to 9,100 in 2024. The company aims for a 33% market share in the broker channel, investing in technology and service improvements. Additionally, UWM is bringing mortgage servicing in-house, marking a strategic shift in response to competitive pressures.
UWM achieved a significant growth milestone in 2024, originating over $137.8 billion in loans, doubling its production from the previous year despite challenging market conditions.
Ishbia emphasized UWMâs organic growth strategy, preferring to build operational capacity and invest in technology rather than relying on mergers or acquisitions for expansion.
With a workforce increase from 6,700 in 2023 to 9,100 in 2024, UWM is poised to adapt to future market conditions and capitalize on refinancing opportunities.
The goal to increase broker channel market share to 33% highlights UWM's strategic focus on strengthening relationships with broker partners while enhancing technology and product innovation.
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