UpScrolled's founder says the social network has zoomed past 2.5M users | TechCrunch

"Social network UpScrolled, which gained prominence after TikTok's ownership change in the U.S. in January, has zoomed past 2.5 million users, the company's founder Issam Hijazi said during Web Summit Qatar. "We launched about six months ago, and we grew to about 150,000 up until early January. And as of the last few days, we reached over one million users globally. Now, starting today, we surpassed two-and-a-half million users globally," Hijazi said."

"UpScrolled is a blend of Instagram and X, and claims to be inclusive of all voices. The company says that it allows for all kinds of content and doesn't shadowban or censor people. During his speech, Hijazi called out big tech companies for being unethical and selling user data for profit, and accused social networks of suppressing pro-Palestinian content and choosing to censor users selectively."

"Users on other platforms have complained about UpScrolled hosting a lot of porn and nudity. Hijazi noted that while the company won't rely on amplification algorithms to boost or suppress certain views, it would have community guidelines in place to comply with laws in different regions. The company is gathering a team of experts to solidify its community guidelines and is also taking user feedback into account, he added."

UpScrolled launched about six months ago and grew from roughly 150,000 users before January to over one million recently and now more than 2.5 million globally. The platform combines features of Instagram and X and positions itself as inclusive, allowing varied content without algorithmic amplification or shadowbanning while planning regionally compliant community guidelines. The company accuses large tech firms of selling user data for profit and designing addictive features that harm mental health, and alleges selective suppression of pro-Palestinian content. Users have reported porn and nudity on the platform, and the network has drawn investor interest amid a U.S. TikTok ownership change.

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