Joel Milne, founder of RepairSmith, highlights the communication problems in the automotive retail sector due to the reliance on multiple software systems across dealerships and mechanic shops. He likens the situation to the early fintech industry and has created AutoUnifyâa startup providing an API solution for real-time communication between dealerships, service shops, and manufacturers. Recently founded and backed by UP.Labs and Porsche with $5 million in funding, AutoUnify aims to address the inefficiencies by simplifying integration across diverse platforms and facilitate the automotive retail ecosystem.
For instance, the average dealership relies on more than 40 different software systems, ranging from dealer management systems and customer relationship management tools to digital retailing.
Milne compared it to the financial services industry 20 years ago, stating that fintech company Plaid helped close the communication gap, which he aims to replicate for automotive retail.
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