The Body Shop has announced it has a new owner, British tycoon Mike Jatania, marking a significant turn in the company’s history following its administration.
With the acquisition led by Aurea Group, The Body Shop plans to reclaim its global leadership in the ethical beauty sector, continuing to operate its 113 UK stores.
In an email to customers, The Body Shop reassured that beloved aspects of the brand will remain unchanged while there is potential for improvement under new ownership.
Aurea's acquisition, the largest transaction to date, has set a new direction for The Body Shop, with plans for the company to be formally renamed shortly.
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