
"Climbing up was fairly natural and easy, simply because I just disregarded all the status quo and the rules and realized what's the right thing to do, and went all the way with it."
"Once we proved it was extremely successful, then they came and asked us, 'Oh, can you also launch it in North America?'"
"I just told my manager, listen, I know this is a year thing. Look what I've been able to achieve. It's way more than anyone else. We're going to put me up for promotion now."
"We have all these rules, we have all these benchmarks, we have all these processes. That's what's going to happen for most of you."
Alon Chen joined Google at 23 with no marketing experience and quickly rose to CMO by 28, managing a $2 billion product line. He attributes his success to ignoring established rules and processes. Chen launched Google Partners internationally without approval, proving its success before gaining formal recognition. He also secured a promotion in less than a year by presenting his achievements to his manager, challenging the two-year timeline. Chen emphasizes that traditional benchmarks are often mere formalities for high achievers.
Read at Fortune
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