Linktree acquires social media scheduler tool Plann | TechCrunch
Briefly

"The 50 million creators and businesses using Linktree are busy producing content, and many are juggling multiple ventures - we strive to simplify how they manage, grow, and monetize their audience. Adding social scheduling to Linktree will make it even simpler to distribute inspiring content, so our Linkers can get back to doing what they love - creating," said Linktree co-founder and CEO Alex Zaccaria.
According to the company, social scheduling is one of Linktree's most requested features, as it helps creators streamline their content distribution process and save time.
Linktree is set to integrate its social scheduling tool into its platform in the coming months, giving users access to features like social media planning and auto-posting for platforms such as TikTok, Facebook, LinkedIn, and Instagram.
This acquisition of Plann marks Linktree's fourth major acquisition, following other investments in link-in-bio competitors and automated tools, highlighting Linktree's strategy to expand its services for creators.
Read at TechCrunch
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