
"It's not enough to have a great business idea that you think can be scaled up and replicated as a franchise. Your great idea must be a proven success, with a track record spanning at least a year. The whole idea of buying a franchise is that the company has figured things out and made most of the mistakes already, so you don't have to."
"The McDonald brothers had a winning new idea for serving hamburgers quickly and inexpensively, but what if they had just started franchising their restaurant without first coming up with a consistent menu and processes that would succeed anywhere a restaurant was built? Instead of buying franchise rights from the brothers, Ray Kroc might have passed right by them and looked for another golden opportunity."
"Not every business is going to go from a successful independent to a thriving franchise. The best way to determine if your business is franchisable is to bring in an experienced third party who can meet with the founder and conduct a comprehensive assessment to evaluate the business's viability. Passing that test is the first step in a lengthy and detailed process."
A business must show at least a year of proven, replicable success and consistent processes before pursuing franchising. Franchising relies on a tested model so buyers inherit systems rather than initial mistakes. An experienced third party should conduct a comprehensive assessment to evaluate franchisability and overall viability. Passing that evaluation begins a lengthy, detailed franchising process. The founder's background included family franchising experience: the founder's father started Minuteman Press, and the founder worked there before co-founding Signarama. Signarama opened a second location to validate replicability outside New York and required about three years to become franchise-ready.
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