Many companies' communications about their net-zero plans are suspect, with only a few having credible plans, raising questions about the achievability of their goals.
Keurig Dr Pepper's reported 12% reduction in supply chain emissions was debunked as their emissions actually increased by at least 14%, highlighting greenwashing.
Delta Airlines claims to be carbon-neutral, yet a lawsuit reveals that about half of their purchased offsets were invalid, questioning their net-zero assertions.
Selective accounting practices, where companies report limited emissions data to boost perceived progress, undermine the authenticity of corporate net-zero claims.
#greenwashing #net-zero-goals #corporate-accountability #emissions-reporting #sustainability-challenges
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