Gamescom, the largest gaming expo, features high costs of entry which can exclude many developers, particularly indie teams, from showcasing their work.
The price for a 30-second trailer during Gamescom Opening Night Live starts at 115,000 euros, making participation financially daunting for many.
In response to prohibitive costs, indie developers are using social media to share their projects, leading to a surge of visibility for their games.
This grassroots initiative on social media has created a platform for indie games not showcased at Gamescom, allowing developers to connect with a wider audience.
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