Flex, a fintech startup focused on personal finance for business owners, raised $25 million in equity financing at a valuation of nearly $250 million and secured a $200 million credit facility. Founded in 2022 by Zaid Rahman, Flex evolved from its original form as a construction platform to a comprehensive finance solution for mid-market businesses. By offering a unified finance platform, Flex aims to alleviate issues related to mixing personal and business expenses, providing a 'financial co-pilot' that enhances financial management.
"Business owners tend to co-mingle their personal and business expenses, deposits, and payments, leading to accounting reconciliation issues and cashflow gaps."
"Our growth validates the demand from business owners for an all-in-one ecosystem that simplifies their finances."
"All business entities and personal life sit in a single dashboard, allowing users to categorize transactions as business or personal."
"Flex serves as a financial co-pilot for thousands of businesses and their owners, helping them manage their finances effectively."
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