"How it works: After years of building fan communities for major entertainment clients, TopFan is now offering creators a place to publish content, sell merch, livestream and own their audience data on one platform. Creators can launch custom-branded websites and mobile apps under their own URL and name. Artists can upload songs and albums for fans to purchase. TopFan can also host podcasts and provides video direct sales and distribution tech."
"Follow the money: TopFan offers a free product where it only takes a cut of new monetization occurring on the creator's own platform. Creators keep 95% of merchandise sales and event ticketing revenue, 85% of content sales and subscription revenue and 70% to 85% of third-party advertising revenue. Zoom in: Levi Kreis, a Tony Award-winning Broadway actor and independent singer-songwriter, says he joined TopFan after growing frustrated with social media algorithms."
TopFan consolidates publishing, merchandise sales, livestreaming, podcast hosting, and audience data ownership into a single white-label platform. Creators can launch custom-branded websites and mobile apps under their own URL and name and can upload songs, albums, and videos for direct sales and distribution. The platform is available to creators aged 18 and older with at least 10,000 social media fans. Revenue splits return the majority of earnings to creators: 95% for merchandise and ticketing, 85% for content and subscriptions, and 70–85% for third-party advertising. Some creators join to escape algorithm-driven platforms and to gain customization and partnership support.
Read at Axios
Unable to calculate read time
Collection
[
|
...
]