Coca-Cola has focused of late on high-growth brands across its beverage portfolio, including Fuze Tea, Minute Maid Zero Sugar, and Powerade, while introducing products like Coke Lemon and reformulated Sprite. Expansion of its other flavors has led to Coca-Cola gaining a 40% market share in the non-alcoholic beverage sector.
Pharmacist Dr. John Pemberton created the Coca-Cola syrup recipe, circa 1886, and it remains one of the most highly protected trade secrets in history.
Even though the can has gone through a few changes over the years, Coca-Cola still retains its same, delicious formula.
Coca-Cola continues to be an institutional investor favorite, with Warren Buffett and Berkshire Hathaway a longtime fan and major shareholder; its solid 4.98% CAGR over the last 5 years confirms its market strength.
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