As consumers ditch Google for ChatGPT, Peec AI raises $21M to help brands adapt | TechCrunch
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As consumers ditch Google for ChatGPT, Peec AI raises $21M to help brands adapt | TechCrunch
"This comes after Peec AI grew its annual recurring revenue to more than $4 million in only ten months since its launch, attracting 1,300 companies and agencies to its platform. These customers use Peec AI to monitor how their brands appear in AI-powered searches. But beyond analytics on visibility and ranking, Peec AI also tracks sentiment - and which sources shape these answers."
"Just four months after its Seed round led by 20VC, the Berlin-based startup has raised a $21 million Series A led by European VC firm Singular. CEO Marius Meiners declined to disclose the valuation, but said it had tripled and was now above $100 million. Thanks to its new round, which was also backed by Antler, Combination VC, identity.vc, and S20, the startup plans to hire some 40 people in the next six months."
"These insights are what make Generative Engine Optimization (GEO) possible - a way for marketing teams to optimize their brand's presence in AI search results, similar to how SEO works for traditional search engines. With this promise, the startup says it is now adding some 300 customers a month, and its new funding will accelerate this growth while also supporting expansion plans."
Peec AI raised $21 million in a Series A led by Singular, taking valuation above $100 million after tripling since its Seed round. The Berlin startup reached over $4 million in annual recurring revenue within ten months and onboarded 1,300 companies and agencies. The platform monitors brand appearances in AI-powered searches, tracking visibility, ranking, sentiment, and source attribution to enable Generative Engine Optimization (GEO). The company is adding roughly 300 customers per month and will use new funding to accelerate growth, expand operations, and hire about 40 people in Berlin. Competitors include Profound and OtterlyAI.
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