After SEC investigation, Curastory founder resigns, hires replacement | TechCrunch
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After SEC investigation, Curastory founder resigns, hires replacement | TechCrunch
"The Securities and Exchange Commission has accused content monetization startup Curastory of overstating revenue to investors and misrepresenting true client numbers, according to paperwork seen by TechCrunch. As a result of a settlement with the SEC, Curastory's founder and CEO, Tiffany Kelly, has resigned from the role and replaced herself with Dave Dickman, former CEO of the influencer marketing platform Tagger. Under Dickman's leadership, the company has begun fundraising, international expansion plans and product updates, Kelly and Dickman tell TechCrunch."
"The settlement agreement specifically barred Kelly for ten years from serving on the board of directors or as an executive at any company that would, essentially, fundraise. TechCrunch saw a version of this agreement that had not yet been finalized. It stated that Kelly agreed to these stipulations without admitting to or denying the allegations. Although Kelly remains a major shareholder and will remain an advisor, she told TechCrunch that stepping aside was truly the only decision that I could make just to keep the company alive and thriving," she said. "It's been a wild ride," she admitted. As part of the settlement, Kelly also agreed to pay a fine."
The Securities and Exchange Commission accused Curastory of overstating revenue and misrepresenting client numbers. A settlement led to founder and CEO Tiffany Kelly resigning; Dave Dickman, former Tagger CEO, became CEO. The settlement bars Kelly for ten years from serving as an executive or board member at companies that raise funds, with Kelly agreeing to the terms without admitting or denying the allegations and agreeing to pay a fine. Kelly remains a major shareholder and advisor. Curastory, founded in 2021, provides video monetization tools for creators, reports roughly 400,000 users, allows advertisers to buy in-video ads, and has raised about $3 million.
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