The article discusses leveraging LinkedIn comments to create high-ticket leads, emphasizing the importance of genuine and strategic engagement over random posting. Business owners should identify 20 focus accounts where their target audience engages, comment early on new posts to maximize visibility, and consistently treat comments as valuable contributions. Comments should reflect expertise while providing actionable advice and personal stories to intrigue readers. Tracking engagement and performance is also crucial, whether analyzing personally or through a team, to refine the commenting strategy further.
Writing strategic comments can unlock opportunities on LinkedIn, attracting genuine leads who are actively searching for your expertise in their discussions.
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